Being found

Your booking page

The page your customers actually use. It exists from the day your account is made and its address never changes.

Your address

Your page lives at your own name — something like /studio-kathmandu — and that is the address to print. It is chosen when your account is approved and is not changed afterwards: a salon that has printed a link on two hundred cards should not be able to break them from a settings screen.

  • Several outlets — each has its own page too, at your name and then the outlet's. The plain address leads with whichever outlet is first, and the page offers the others at the top, saying plainly that stylists and times differ.
  • Each stylist has their own version, which opens the page with them already chosen. They find it under My link.

Making it worth landing on

Everything here is Settings → Your page.

  1. Your logo

    Shown beside your name at the top of the page. A square image works best; anything with a lot of small text does not survive being 64 pixels wide.

  2. Photographs

    The part that does the persuading. The room, the chairs, the work. For an independent artist it should be almost entirely the work.

  3. A short description

    Two or three sentences about what you do and who for. It is also what search engines show under your name, so say something true and specific rather than "best salon in Kathmandu".

  4. Where you are, and how to reach you

    Address, a note for finding the door if it is hard to find, your phone number, and your Instagram, Facebook or TikTok. The map note earns its place in Kathmandu, where an address alone often is not enough.

  5. Amenities

    Parking, air conditioning, wheelchair access, card payment. Small things, and the ones people decide on.

Sharing it

  • Settings → Your page has your link, a message ready to paste into WhatsApp, and a QR code to download and print.
  • Put the link in your Instagram bio and on your Google Business listing. Those two are where most of the taps come from.
  • Print the QR for the desk and the mirror. Somebody who is already in the chair booking their next visit is the cheapest booking you will ever take.
When your link is pasted into WhatsApp or Facebook, the preview card carries your name, your town and what you do — drawn fresh each time, so it is never out of date. That card is the first thing most people see of you, and it is why the link is worth sharing rather than retyping your address.

Being found by somebody who does not know you

  • The directory at /salons lists every business here, and can be filtered by type and speciality. You appear automatically once you have a photograph and something bookable online.
  • Search engines are given your name, address, opening hours, price list and phone number in the form Google reads, so a result can show your hours and a map pin rather than just a blue link.
  • Your own Google listing still matters more than anything we can do. Claim it, keep the hours right, and put your booking link in it.

What a customer sees

Services grouped the way you grouped them, then who can do them, then the times that are genuinely free. Then a name and a phone number, and they are booked. No account, no password, no app — that is deliberate, because every step between wanting an appointment and having one loses some of the people who wanted it.

Anything you sell up front — packages, the club — appears below the booking form rather than above it. Somebody who came from your WhatsApp wants a time, and making them scroll past an offer to reach it would cost more bookings than the offer wins.

Something here wrong, or missing? Tell us on the contact page — the handbook is fixed the same week.